What is CBT-I?

CBT-I (Cognitive Behavioral Therapy for Insomnia) is a proven, drug-free way to overcome long-term sleep problems. Instead of masking symptoms, CBT-I helps you retrain your mind and body for natural, refreshing sleep.

How it works

• Understand your sleep: Learn what fuels insomnia and how to break the cycle.

• Reset your habits: Use practical strategies to strengthen your body’s sleep cues.

• Calm your mind: Replace racing thoughts and worries with techniques that support rest.

• Build lasting change: Create a healthier sleep routine that works for the long run.

Why choose CBT-I?

• Clinically proven: Recommended by leading medical organizations as the first-line treatment for insomnia.

• Long-lasting: Works better than sleep medication in maintaining results over time.

• Safe & natural: No side effects, no dependency—just better sleep.

  Several leading health and medical organizations formally recommend and use CBT-I as the first-line treatment for chronic insomnia:

  • American College of Physicians (ACP) – 2016 clinical guidelines recommend CBT-I as the initial treatment for all adults with chronic insomnia, ahead of sleep medication.

  • American Academy of Sleep Medicine (AASM) – endorses CBT-I as the standard of care for insomnia.

  • National Institute for Health and Care Excellence (NICE, UK) – guidelines recommend CBT-I as a first-choice treatment for persistent insomnia.

  • World Health Organization (WHO) – recognizes CBT approaches, including CBT-I, as effective non-drug treatments for mental and sleep disorders.

  • National Institutes of Health (NIH, US) – consensus statements highlight CBT-I as safe, effective, and durable.

  • European Sleep Research Society (ESRS) – also recommends CBT-I as the primary therapy for chronic insomnia.

  In practice, CBT-I is used in sleep clinics, hospitals, primary care, and increasingly through digital health platforms and apps.